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Wednesday, 12 May 2010

Screen experimentation
















Experimentation with the current typefaces on the scale for screen based advertising.  Just applying the type in its current form onto the correct format, and how it works. Personally i see quite a few flaws with the designs currently. The Chocolate typeface currently looks like pixels arranged and not chocolate, defeating the object of using the chocolate in the first place. More work is needed.

Ill get some feedback in the crit and see how things go from here, no doubt the type may have to be changed before then anyway.





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